The term brainstorming has taken a bit of an unexpected detour in the last 25 years, ending up an overused “buzzword” in business. While creative ideas generated through brainstorming techniques are invaluable in business, brainstorming is a powerful tool for anyone to use as part of active creative play. It’s the fire that stokes your desire to dream and create in the first place. That’s why it’s an essential part of any creative budget. The creative seeding … [Read more...]